Ministry of Education
Prem Prakash Dewani
VIDWAN ID: 96959

Dr Prem Prakash Dewani

Male Doctor of Philosophy
Associate Professor | Marketing
Indian Institute of Management Lucknow
Uttar Pradesh
Expertise: Management
Scopus 6506459595
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24 Publications
0 Projects
446 Scopus Citations
406 CrossRef
13 Years 4 Months Total Experience
Publications
24 Total
Articles
24
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Scopus Scopus
446 Citations
10 h-index
CrossRef CrossRef
406 Citations
9 h-index
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Personal Details

Doctor of Philosophy
Indian Institute of Management Kashipur
Associate Professor
May 2013 – Present
Indian Institute of Management Lucknow | Marketing
Social Sciences
Management

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Scholarly Publications

Role of gratitude and obligation in long term customer relationships

Journal Article
Journal of Retailing and Consumer Services. Year: 2016. Volume: 31 , Pages: 143-156 .
Authors: Prem Prakash Dewani; Piyush Kumar Sinha; Sameer Mathur
DOI 10.1016/j.jretconser.2016.01.005 Crossref Crossref: 28 Scopus Scopus: 31

Gratitude: An emotional approach in business relationship

Open Access
Journal Article
Year: 2012. Volume: 6 , Issue: 1 , Pages: 1-11 .
Authors: Prem Prakash Dewani; Piyush Kumar Sinha
DOI 10.3923/rjbm.2012.1.11 Crossref Crossref: 7 Scopus Scopus: 14

Are we set for electric cars? Questioning the environmental readiness of India

Journal Article
Transition Studies Review. Year: 2015. Volume: 22 , Issue: 2 , Pages: 21-32 .
DOI 10.14665/1614-4007-22-2-002 Scopus Scopus: 1

Price discount framings on product bundles with shipping surcharges in the Indian market: Examining the weighted-additive and reference-dependent models

Journal Article
Journal of Indian Business Research. Year: 2015. Volume: 7 , Issue: 1 , Pages: 4-20 .
Authors: Arvind Sahay; Sumitava Mukherjee; Prem Prakash Dewani
DOI 10.1108/JIBR-05-2014-0026 Crossref Crossref: 4 Scopus Scopus: 3

The Chakra Super Blasters: Revenue Maximization in League Cricket

Journal Article
Year: 2019. Volume: 14 , Pages: 403-412 .

Influence of cultural heritage on hotel prices, occupancy and profit: Theory and evidence

Journal Article
Tourism Economics. Year: 2016. Volume: 22 , Issue: 5 , Pages: 1014-1032 .
Authors: Sameer Mathur; Prem Prakash Dewani
DOI 10.5367/te.2015.0487 Crossref Crossref: 6 Scopus Scopus: 6

Secondary consumer socialisation and adoption of e-commerce: a qualitative inquiry

Journal Article
J. for International Business and Entrepreneurship Development. Year: 2022. Volume: 14 , Issue: 4 , Pages: 465-486 .
Authors: Ayushi Gangwar; Prem Prakash Dewani
DOI 10.1504/JIBED.2022.130379 Crossref Crossref: 4 Scopus Scopus: 4

Box office collection of sequel movies: Exploring brand extension effect

Journal Article
Year: 2021. Volume: 14 , Issue: 3 , Pages: 288-311 .
Authors: Prem Prakash Dewani; Mohit Malhan; Sameer Mathur
DOI 10.1504/JGBA.2021.116719 Crossref Crossref: 7 Scopus Scopus: 8
Showing 1 to 8 of 24 publications