Prof Keyoor Purani
Vice Chancellor
PRESTIGE UNIVERSITY
(2025 - 2005)
Kerala
Expertise:
Management
40
Publications
0
Projects
1250
Scopus Citations
1166
CrossRef
20 Years 1 Month Total Experience
Scopus
1,250
Citations
13
h-index
CrossRef
1,166
Citations
13
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Google Scholar
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Professional Recognition
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Community & Membership
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Personal Details
Doctor of Philosophy
N/A
Vice Chancellor
May 2025 – Apr 2005
PRESTIGE UNIVERSITY
Professor
Apr 2005 – Apr 2025
Indian Institute of Management Kozhikode
| Marketing Management
Social Sciences
Scholarly Work
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Scholarly Publications
Generating Trust in E-Services through Service Quality: The Moderating Role of Technology Readiness
10.1007/978-3-319-18687-0_163
Scopus: 4
Conceptualizing and Measuring Community-Based Brand Equity: An Abstract
Open AccessConversational Agent Design and Consumer Decision Journey: Research Synthesis; Direction
Webcare as a signal: exhaustive-selective webcare strategy and brand evaluation
Biomorphic visual identity of a brand and its effects: a holistic perspective
Understanding service quality attributes that drive user ratings: A text mining approach
Webcare salience and consumer engagement: The moderating effects of webcare valence, conversational human voice and response time
Visual Aesthetic Quotient: Establishing the Effects of Computational Aesthetic Measures for Servicescape Design
Showing 1 to 8 of 40 publications