Vijaya Bhaskar Reddy Meegada
VIDWAN ID: 479402

Dr Vijaya Bhaskar Reddy Meegada

Male Doctor of Philosophy
Associate Professor | Department of Humanities and Sciences
K.S.R.M. College of Engineering
Andhra Pradesh
Expertise: Economics
9 Publications
0 Projects
6 Scopus Citations
5 CrossRef
18 Years 1 Month Total Experience
Publications
9 Total
Articles
3
Chapters
6
Activity

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Scopus Scopus
6 Citations
2 h-index
CrossRef CrossRef
5 Citations
1 h-index
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Professional Recognition

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Community & Membership

IIIC Cell
Coordinator
Jan 2023
IQAC
Member
Jan 2023
NBA
Member
Jan 2019
Placement Cell
Member
Jan 2015
Anti Ragging
Member
Jan 2019
IAENG
LIFE
Jan 2023
Andhra Pradesh Economic Association
Life
Jan 2021

Personal Details

Doctor of Philosophy
2008
Koneru Lakshmaiah Education Foundation,Guntur
Associate Professor
Aug 2024 – Present
K.S.R.M. College of Engineering | Department of Humanities and Sciences
Assistant Professor
Aug 2008 – Jun 2016
Sreenivasa Inst. of Technology & Management Studies, Thimmasamudram, Chittoor
Associate Professor
Aug 2008 – Aug 2024
Sreenivasa Inst. of Technology & Management Studies, Thimmasamudram, Chittoor
Social Sciences
Economics

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Scholarly Work

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STUDY ON CONSUMER BEHAVIOR TOWARDS DAIRYANDSOFTDRINK BEVERAGES WITH SPECIAL REFERENCE TO CHITTOOR DISTRICT

University JAWAHARLALNEHRUTECHNOLOGICALUNIVERSITYANANTAPUR
Year 2023
Downloads 0

EVALUATION OF MUTUAL FUNDS: A COMPARATIVE STUDY ON SELECT FUNDS OF PUBLIC AND PRIVATE SECTOR COMPANIES

University JAWAHARLALNEHRUTECHNOLOGICALUNIVERSITYANANTAPUR
Year 2020
Downloads 0

System for Enhancing Employee Engagement in Green Initiatives through Dynamic Feedback Mechanisms

1. Dr. Bhujanga Rao Patcha 2. Dr.Preethi Inampudi 3. Dr.Priya Srinivasa 4. Dr.Shruthi C 5. Dr.U.Balakrishna 6.Dr. P.Nandeeswara Rao 7. Dr.P.Chakradhar 8.Dr.M.Vijaya Bhaskar Reddy
- Patent No. : 202641007084 Filed : 23-01-2026
Published : 06-02-2026 Published

Predictive Cash Flow Forecasting Using Historical Data and Behavioral Data and Output

1.Dr.P.Lokesh Muni Kumar 2.K.Elizbeth Rani 3.V. Muralidhar 4.Dr. Siny Philip 5.Santhiram Engineering College 6.Dr Dasari Rajesh Babu 7.Vijay S Narayan 8.Dr.Sarikag 9.Dr.M.Vijaya Bhaskar Reddy 10.Dr.K.V.Geetha Devi 11.M.Abdul Basith 12. S.M.D Er
- Patent No. : 202541049385 A Filed : 22-05-2025
Published : 20-06-2025 Published

System for Enhancing Employee Engagement in Green Initiatives through Dynamics Feedback Mechanisms

1 .Dr. Patcha Bhujanga Rao 2 . Dr. Preethi Inampudi 3 . Dr. M. Vijaya Bhaskar Reddy 4. Dr.P.Chakradhar 5. Dr. M. Beena
- Patent No. : 202541006219A Filed : 24-01-2025
Published : 31-01-2025 Published

Artificial intelligence-based stress detection device.

Dr. Patcha Bhujanga Rao/Jain Deemed-to-be University
- Patent No. : 216106 Filed : 05-09-2024
Published : 30-11--0001 Published

Framework for Evaluating Leadership Effectiveness in Strategy Implementation within Manufacturing Sectors

Dr. Patcha Bhujanga Rao/Jain Deemed-to-be University
- Application No. : 202441066047 Filed : 31-08-2024
Published : 13-09-2024 Published

Scholarly Publications

Decoding Customer DNA

Book Chapter
Year: 2024.
Authors: Patcha Bhujanga Rao; Meegada Vijaya Bhaskar Reddy; P. Chakradhar; Deepak D.; Preethi Inampudi

The Application of Neuroscience in Leadership Development

Book Chapter
Year: 2024. Pages: 113-129 .
Authors: Patcha Bhujanga Rao; Preethi Inampudi; Vijaya Bhaskar Reddy Meegada; N. Sathyanarayana

The Role of Sustainable Leadership in Ensuring Long-Term Success

Book Chapter
Year: 2023. Pages: 248-261 .
Authors: M. Beena; Patcha Bhujanga Rao; Vijaya Bhaskar Reddy Meegada

A model of sales force management for managing and maintaining sales force effectively

Journal Article
Year: 2019.
Authors: Vijaya Bhaskar Reddy, M.; Narayana Reddy, T.; Venugopal, I.

A study on fast moving consumer goods sector-a comparitive study on dairy and soft drink products

Journal Article
Year: 2019.
Authors: Reddy, T.N.; Reddy, M.V.B.; Kumar, P.L.M.

A study on performance appraisal with special reference to heritage foods private limited

Journal Article
Year: 2019.
Authors: Vijaya Bhaskar Reddy, M.; Narayana Reddy, T.; Venugopal, I.

Transforming Higher Education

Book Chapter
Year: 2026. Pages: 401-428 .
Authors: Sana Hemavathi; T. I. Nagarjuna; M. V. Vijaya Bhaskar Reddy; Patcha Bhujanga Rao

Navigating Ethical Leadership

Book Chapter
Year: 2025. Pages: 33-60 .
Authors: M. Vijaya Bhaskar Reddy; C. Jyoshna; Preethi Inampudi; Patcha Bhujanga Rao
Showing 1 to 8 of 9 publications