Vidwan-ID : 100427

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Personal Details 1
Expertise Details 1
Experience Details 1
Qualification Details 1
Employee ID 0.2
Orcid ID 0.2
Researcher ID 0.2
Scopus ID 0.2
Google Scholar ID 0.2
Honours <=3< /td> 0.3
Honours >3 0.5
Project worth less than Rs.5,00,000/- 0.2
Project worth more than Rs.5,00,000/- 0.5
Membership in professional Bodies < 5 0.5
Membership in professional bodies >=5 1
No of publications <=15 1
No of publications between 15-45 2
No of publications >45 3

Vidwan Score 7.9

79% Complete
40 Articles
1 Projects
1 Awards

Dr Manish Das

 Assistant Professor (Grade-III)
Tripura University

Publications

  • 40
    Journal Articles
  • 1
    Projects
  • 1
    Awards
  • 2
  • 27

Citations / H-Index

722 Citations
17 h-index
424 Citations

Altmetrics

19
3
5
57
3

Google Scholar

Co-author Network

Expertise

Management

Dr. Manish Das is an academician and researcher in the marketing field, currently serving at Tripura University. His work encompasses diverse areas such as consumer psychology, branding and digital marketing, business ethics and sustainability, services marketing, and retail marketing, reflecting both theoretical depth and practical relevance. Dr. Das's publications have featured in reputed journals, including the European Journal of Marketing, Psychology & Marketing, Journal of Business Researc

Personal Information

Dr Manish Das

1982 Male
Suryamaninagar Agartala
Agartala, Tripura, India - 799022

Experience in Months

Academic: 10 Administrative: 0 Industry: 0

Experience

  • Assistant Professor (Grade-III)

    Department of Business Management

    Tripura University, Agartala

Qualification

  • Ph.D

    Tripura University

  • MMM

    Pune University, Pune

  • B.E

    NIT Agartala

  • HS (+2) Stage

    Tripura Board of Secondary Education

  • Madhayamik Pariksha

    Tripura Board of Secondary Education

Honours and Awards

2008

NET (Management)

UGC New Delhi

2008

NET (Management)

UGC New Delhi

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Doctoral Theses Guided

2024

Designing a loyalty program to enhance consumer engagement for a masstige brand

Tripura University,Abhirupa Roy

2024

Designing a loyalty program to enhance consumer engagement for a masstige brand

Tripura University,Abhirupa Roy

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Membership In Professional Bodies

2009

Economics Science Society of Tripura (ESSOT)

Life Member

2009

Economics Science Society of Tripura (ESSOT)

Life Member

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Membership In Committees

2024

Entrepreneurship Development Centre and Incubation Centre, Tripura University (NEC, Funded by Govt. of India)

Assistant Co-Ordinator

2024

Entrepreneurship Development Centre and Incubation Centre, Tripura University (NEC, Funded by Govt. of India)

Assistant Co-Ordinator

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Research Projects

Consumer Demographics, Consumption Habits, Acculturation of the Global Consumer Culture and Consumer Ethnocentrism: A Rural India Perspective with special reference to Tripura

Funding Agency : ICSSR

Consumer Demographics, Consumption Habits, Acculturation of the Global Consumer Culture and Consumer Ethnocentrism: A Rural India Perspective with special reference to Tripura

Funding Agency : ICSSR

Read Less

Publications (41)

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  • The Director
    Information and Library Network Centre,
    Infocity,Gandhinagar
    Gujarat - 382007
  • Shri Yatrik Patel
  • Scientist-E (CS)
  • Shri Abhishek Kumar
  • Scientist-E (CS)