Swetarupa Chatterjee
VIDWAN ID: 628797

Dr Swetarupa Chatterjee

Female Doctor of Philosophy
Assistant Professor | Department of Marketing
INSTITUTE OF MANAGEMENT TECHNOLOGY, HYDERABAD
Telangana
Expertise: Management
6 Publications
0 Projects
147 Scopus Citations
135 CrossRef
2 Years 7 Months Total Experience
Publications
6 Total
Articles
6
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Scopus Scopus
147 Citations
5 h-index
CrossRef CrossRef
135 Citations
5 h-index
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Personal Details

Doctor of Philosophy
2024
N/A
Assistant Professor
Feb 2024 – Present
INSTITUTE OF MANAGEMENT TECHNOLOGY, HYDERABAD | Department of Marketing
Social Sciences
Management

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Scholarly Work

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Scholarly Publications

Impact of ethical certifications and product involvement on consumers decision to purchase ethical products at price premiums in an emerging market context

Open Access
Journal Article
International Review on Public and Nonprofit Marketing. Year: 2022. Volume: 19 , Issue: 4 , Pages: 737-762 .
Authors: Swetarupa Chatterjee; Naman Sreen; Jyoti Rana; Amandeep Dhir; Pradip H. Sadarangani

Are consumers ready to pay a higher price and forego quality for shirts and soaps with no animal cruelty certification? Evidence from the Indian market

Journal Article
International Journal of Green Economics. Year: 2023. Volume: 17 , Issue: 1 , Pages: 50-66 .
Authors: Naman Sreen; Swetarupa Chatterjee; Pradip Sadarangani; Bidyut Jyoti Gogoi

Impact of Green Consumption Value, and Context-Specific Reasons on Green Purchase Intentions: A Behavioral Reasoning Theory Perspective

Journal Article
Journal of Global Marketing. Year: 2022. Volume: 35 , Issue: 4 , Pages: 285-305 .
Authors: Swetarupa Chatterjee; Naman Sreen; Pradip H. Sadarangani; Bidyut Jyoti Gogoi

An exploratory study identifying motives and barriers to ethical consumption for young Indian consumers

Journal Article
International Journal of Economics and Business Research. Year: 2021. Volume: 22 , Issue: 2-3 , Pages: 127-148 .
Authors: Swetarupa Chatterjee; Naman Sreen; Pradip Sadarangani

Eco-friendly products purchase intention: A comparison of theory of planned behaviour and social cognitive theory

Journal Article
International Journal of Economics and Business Research. Year: 2021. Volume: 22 , Issue: 2-3 , Pages: 149-173 .
Authors: Naman Sreen; Swetarupa Chatterjee; Pradip Sadarangani

Reasons and intuitions: extending behavioural reasoning theory to determine green purchase behavior

Journal Article
International Review on Public and Nonprofit Marketing. Year: 2023. Volume: 20 , Issue: 2 , Pages: 447-475 .
Authors: Naman Sreen; Swetarupa Chatterjee; Seema Bhardwaj; Asmita Chitnis