Dr Neelika Arora
Director
Central University of Jammu
(2023 - 2024)
Jammu and Kashmir
Expertise:
Management
19
Publications
2
Projects
975
Scopus Citations
864
CrossRef
11 Years 5 Months Total Experience
Scopus
975
Citations
9
h-index
CrossRef
864
Citations
8
h-index
Google Scholar
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Professional Recognition
DIRI Research Fellow
2018
Indian School of Business Hyderabad
Community & Membership
Dr. Ambedkar Centre for Excellence
Program coordinatorMember of the Internal Complaints Committee, Reserve Bank of India
External MemberMember of the Sexual Harassment Committee Chenab Valley Power Projects Ltd
External MemberIndian Institute of Public Administration
Life MemberNational HRD Network
Life MemberIndian Tourism and Hospitality Congress
Life MemberPersonal Details
Doctor of Philosophy
Bonam Venkata Chalamayya Engineering College
Director
Nov 2023 – Nov 2024
Central University of Jammu
Associate Professor
Jul 2013 – Oct 2023
Central University of Jammu
| Department of Marketing and Supply Chain Management
Social Sciences
Scholarly Work
Geographical Indication (GI) and its Role in Atmanirbhar Bharat: Leveraging Indic Knowledge for Community Development
OtherAgro-Ecology in Himalayan States with special emphasis on marketing
CompletedAdoption of Online Recruitment platforms by job seekers: A study of entry level professionals
Using the JobDemad-Resource model to predict work place well-being: The Mediating role of job crafting in higher education
Role of user-generated content on online hotel booking intentions
Perceived corporate social responsibility and Employee Volunteerism: A study in Indian banking sector
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Scholarly Publications
Unlocking the vegan mindset: a constraint–effects–mitigation framework for understanding switching intentions
User Attitude Towards E-learning Platforms: An Insight Through the Expectation Confirmation Model and the Affordance Theory Lens
How Green Entrepreneurship Evolved over the Past Two Decades? A Glance Through Bibliometric Analysis
Are millennial travelers ready to switch to branded hostels? Empirical investigation using push-pull-mooring model
Consumer happiness and sustainable consumption
Constraint-effects-mitigation model: a systematic literature review
Residents’ peer-to-peer accommodation hosting intentions: constraints, negotiation and learned helplessness
Young consumers and mindful choices: negotiating perceived constraints and role of learned helplessness
Showing 1 to 8 of 19 publications