Rahul Gupta
VIDWAN ID: 132792

Dr Rahul Gupta

Male Doctor of Philosophy
Associate Professor | Amity Business School (Noida)
Amity University, Uttar Pradesh
Uttar Pradesh
Expertise: Business
36 Publications
0 Projects
98 Scopus Citations
60 CrossRef
11 Years Total Experience
Publications
36 Total
Articles
18
Chapters
13
Proceedings
5
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Scopus Scopus
98 Citations
5 h-index
CrossRef CrossRef
60 Citations
4 h-index
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Personal Details

Doctor of Philosophy
2011
N/A
Associate Professor
Sep 2015 – Present
Amity University, Uttar Pradesh | Amity Business School (Noida)
Social Sciences
Business

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Scholarly Work

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Scholarly Publications

An Analytical Evaluation of Cloud Computing Service model IaaS PaaS using Market Prospective

Conference Paper
Year: 2021. Pages: 537-540 .
Authors: Praveen Kumar; Seema Rawat; Jaswinder Tanwar; Rahul Gupta

Gait Recognition Biometric System

Book Chapter
Year: 2022. Volume: 90 , Pages: 29-40 .
Authors: Rahul Gupta; Naman Gupta; Tushar Gupta; Aditya Srivastava; Ritu Gupta; Abhilasha Singh

Applying the SOBC Paradigm to Reinterpret the Online Grocery Shopping Experience for the Senior Population

Journal Article
Journal of Food Products Marketing. Year: 2023. Volume: 29 , Issue: 4 , Pages: 115-137 .
Authors: Mahima Shukla; Richa Misra; Renuka Mahajan; Rahul Gupta

AI Personalization and Third-Party Product Sales in Delhi NCR Banks: A PLS-SEM Analysis

Journal Article
Year: 2026. Volume: 9 , Issue: 2 , Pages: 1186-1216 .

Hybrid CNN-LSTM Approach for Predicting and Analyzing Customer Churn in the Banking Sector

Conference Paper
Year: 2025.
Authors: Amit Kaushik; Rahul Gupta; Ajay Singh; Hassan Safi Ahmed; Vuda Sreenivasa Rao; B. Anitha Vijayalakshmi

COVID-19 impact on consumer preferences toward convenience store versus hypermarkets

Book Chapter
Year: 2024. Pages: 217-230 .
Authors: Ajay Singh; Rahul Gupta

Impact of servicescape dimensions on customer satisfaction and behavioural intentions: a case of casual dining restaurants

Journal Article
International Journal of Work Innovation. Year: 2024. Volume: 5 , Issue: 4 , Pages: 333-346 .
Authors: Sonali Arora; Rahul Gupta; Sangeeta Gupta; Manoj Kumar Mishra

Analysis and Processing of Marketing Analytics in Banking Sector

Conference Paper
Year: 2024. Volume: 1007 LNNS , Pages: 383-394 .
Authors: Seema Rawat; Praveen Kumar; Rahul Gupta; Alibek Orynbek; Aditya Thrad
Showing 1 to 8 of 36 publications