Barthwal, S., & Gupta, N. L. (2013). Dominant cultural values in durable goods television advertisements of India. International Journal of Business Management and Administration, 2(9), 184-192.
Journal Article
Authors: Sunil Barthwal
Tourism lessons from Bhutan
Other
Authors: Sunil Barthwal
Have some cow sense
Other
Authors: Sunil Barthwal
Cultural values as advertisement themes in international and indian advertising