Ministry of Education
Sunitha Purushottam Ashtikar
VIDWAN ID: 621580

Dr Sunitha Purushottam Ashtikar

Female Doctor of Philosophy
Research Scholar
SR University (2021 - 2026)
Telangana
Expertise: Management
ORCID 0000-0002-8460-5108 Scopus 57989302300 ResearcherID HII-5873-2022 Google Scholar StJ0zbUAAAAJ
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68 Publications
0 Projects
954 Scopus Citations
715 CrossRef
4 Years 8 Months Total Experience
Publications
68 Total
Articles
4
Chapters
44
Proceedings
20
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Scopus Scopus
954 Citations
19 h-index
CrossRef CrossRef
715 Citations
15 h-index
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Personal Details

Doctor of Philosophy
2026
N/A
Research Scholar
Oct 2021 – May 2026
SR University
Social Sciences
Management

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Scholarly Publications

A Study on the Application of Expert Systems as a Support System for Business Decisions: A Literature Review

Book Chapter
Year: 2023. Pages: 279-289 .
Authors: Manoharan, G.; Durai, S.; Rajesh, G.A.; Ashtikar, S.P.
DOI 10.1201/9781003328414-24 Crossref Crossref: 33 Scopus Scopus: 41

Artificial intelligence in marketing applications

Book Chapter
Year: 2023. Pages: 40-70 .
Authors: Geetha Manoharan; Subhashini Durai; Sunitha Purushottam Ashtikar; Neelam Kumari
DOI 10.4324/9781003358411-4 Crossref Crossref: 40 Scopus Scopus: 58

Reigniting the power of artificial intelligence in education sector for the educators and students competence

Book Chapter
Year: 2023. Pages: 103-116 .
Authors: Razak, A.; Nayak, M.P.; Manoharan, G.; Durai, S.; Rajesh, G.A.; Rao, C.B.S.; Ashtikar, S.P.
DOI 10.1016/B978-0-323-99503-0.00009-0 Crossref Crossref: 32 Scopus Scopus: 49

Credit and Risk Analysis in the Financial and Banking Sectors: An Investigation

Book Chapter
Year: 2023. Pages: 57-72 .
Authors: Manoharan, G.; Durai, S.; Rajesh, G.A.; Ashtikar, S.P.
DOI 10.1201/9781003327745-5 Crossref Crossref: 23 Scopus Scopus: 32

An investigation into the effectiveness of smart city projects by identifying the framework for measuring performance

Book Chapter
Year: 2023. Pages: 71-84 .
Authors: Manoharan, G.; Durai, S.; Rajesh, G.A.; Razak, A.; Rao, C.B.S.; Ashtikar, S.P.
DOI 10.1016/B978-0-323-99503-0.00004-1 Crossref Crossref: 32 Scopus Scopus: 42

A study on the perceptions of officials on their duties and responsibilities at various levels of the organizational structure in order to accomplish artificial intelligence-based smart city implementation

Book Chapter
Year: 2023. Pages: 1-10 .
Authors: Manoharan, G.; Durai, S.; Rajesh, G.A.; Razak, A.; Rao, C.B.S.; Ashtikar, S.P.
DOI 10.1016/B978-0-323-99503-0.00007-7 Crossref Crossref: 22 Scopus Scopus: 29

A study of postgraduate students’ perceptions of key components in ICCC to be used in artificial intelligence-based smart cities

Book Chapter
Year: 2023. Pages: 117-133 .
Authors: Manoharan, G.; Durai, S.; Rajesh, G.A.; Razak, A.; Rao, C.B.S.; Ashtikar, S.P.
DOI 10.1016/B978-0-323-99503-0.00003-X Crossref Crossref: 17 Scopus Scopus: 22

A Study on the Application of Natural Language Processing Used in Business Analytics for Better Management Decisions A Literature Review

Book Chapter
Year: 2023. Pages: 249-261 .
Authors: Manoharan, G.; Durai, S.; Rajesh, G.A.; Ashtikar, S.P.
DOI 10.1201/9781003328414-21 Crossref Crossref: 23 Scopus Scopus: 27
Showing 1 to 8 of 68 publications