Ministry of Education
Shilpa Bhakar
VIDWAN ID: 614239

Dr Shilpa Bhakar

Female
Assistant Professor | TAPMI School of Business
MANIPAL UNIVERSITY, JAIPUR
Expertise: Management
ORCID 0009-0004-4413-8068 Scopus 57685845900 ResearcherID JBJ-8077-2023
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10 Publications
0 Projects
139 Scopus Citations
132 CrossRef
4 Years 6 Months Total Experience
Publications
10 Total
Articles
9
Chapters
1
Activity

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Scopus Scopus
139 Citations
3 h-index
CrossRef CrossRef
132 Citations
4 h-index
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Assistant Professor
Mar 2022 – Present
MANIPAL UNIVERSITY, JAIPUR | TAPMI School of Business
Social Sciences
Management

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Scholarly Publications

Consumer knowledge, environmental concerns and subjective norms as predictors of consumer attitude and purchase intention: a study of organic food

Journal Article
International Journal of Trade and Global Markets. Year: 2023. Volume: 17 , Issue: 2 , Pages: 133 .
Authors: Bhakar, S.; Bhakar, S.S.; Bhakar, S.
DOI 10.1504/IJTGM.2023.130739 Crossref Crossref: 1 Scopus Scopus: 1

An empirical study on user buying behaviour in fashion industry using logistic regression

Journal Article
International Journal of Engineering Systems Modelling and Simulation. Year: 2021. Volume: 12 , Issue: 4 , Pages: 252 .
Authors: Shaifali Chauhan; Richa Banerjee; Mohit Mittal; Sher Singh Bhakar
DOI 10.1504/ijesms.2021.119870

Antecedents of Customer Loyalty and Word of Mouth: A Study on Consumer Durables in Emerging Economies

Journal Article
FIIB Business Review. Year: 2023. Volume: 12 , Issue: 4 , Pages: 439-458 .
Authors: Nischay Kumar Upamannyu; Sneha Rajput; S. S. Bhakar
DOI 10.1177/23197145211053398 Crossref Crossref: 12 Scopus Scopus: 12

Impact of Price Promotion on brand equity model: A study of online retail store brands

Journal Article
Journal of Content Community and Communication. Year: 2020. Volume: 10 , Issue: 6 , Pages: 124-142 .
DOI 10.31620/JCCC.06.20/10 Crossref Crossref: 6 Scopus Scopus: 6

Prediction of online perceived service quality using spider monkey optimisation

Journal Article
World Review of Science, Technology and Sustainable Development. Year: 2018. Volume: 14 , Issue: 4 , Pages: 376-393 .
Authors: Vani Agrawal; Shailja Bhakar; Prashant Singh Rana; D.C. Tiwari
DOI 10.1504/WRSTSD.2018.095733 Crossref Crossref: 2 Scopus Scopus: 2

From data to decisions on artificial intelligence's influence on digital marketing research

Book Chapter
Year: 2024. Pages: 1-18 .
Authors: Arun, R.; Bhakar, S.; Turlapati, V.R.; Shanthi, P.; Saikumari, V.
DOI 10.4018/979-8-3693-8659-0.ch001

The Relationship Between Sustainable Human Resource Management and Green Human Resource Management-A Case of Medical Sector in Hyderabad, India

Open Access
Journal Article
South Eastern European Journal of Public Health. Year: 2024. Pages: 401-410 .
Authors: Kranthi, P.; Thoti, K.K.; Bhakar, S.; Arun, R.; Mishra, B.R.
DOI 10.70135/seejph.vi.1190

Psychological antecedents and impulsive buying in online shopping

Journal Article
Year: 2019.
Authors: Mathur, P.; Bhakar, S.S.
Scopus Scopus: 1
Showing 1 to 8 of 10 publications