Ministry of Education
Apoorva Bharadwaj
VIDWAN ID: 55972

Dr Apoorva Bharadwaj

Female Doctor of Philosophy
Professor | Business Ethics and Communication
Indian Institute of Management, Kolkata
West Bengal
Expertise: Communication
ORCID 0000-0002-9433-5607 Scopus 56004187900
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12 Publications
0 Projects
27 Scopus Citations
30 CrossRef
17 Years 5 Months Total Experience
Publications
12 Total
Articles
10
Books
2
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Scopus Scopus
27 Citations
2 h-index
CrossRef CrossRef
30 Citations
2 h-index
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Personal Details

Doctor of Philosophy
N/A
Professor
Oct 2024 – Present
Indian Institute of Management, Kolkata | Business Ethics and Communication
Associate Professor
Apr 2009 – Oct 2024
Indian Institute of Management, Kolkata | Business Ethics and Communication
Social Sciences
Communication

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Scholarly Work

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Scholarly Publications

Industry-institute integration: exploring symbiotic engagements for management education

Journal Article
International Journal of Management in Education. Year: 2010. Volume: 4 , Issue: 1 , Pages: 46-60 .
Authors: Apoorva Bharadwaj; B.S. Sahay
DOI 10.1504/IJMIE.2010.029881 Crossref Crossref: 1 Scopus Scopus: 1

Shakespeare on Leadership, Communication and Management: Implications for Cross-cultural Business Contexts

Journal Article
Journal of Creative Communications. Year: 2014. Volume: 9 , Issue: 2 , Pages: 161-184 .
Authors: Apoorva Bharadwaj
DOI 10.1177/0973258614528612 Scopus Scopus: 1

Supplanting critical discourse with mute narratology in Indian commercials: Framing new communications for emerging markets: Supplanting critical discourse with mute narratology in commercials

Open Access
Journal Article
IIMB Management Review. Year: 2019. Volume: 31 , Issue: 4 , Pages: 396-406 .
Authors: Pragyan Rath; Apoorva Bharadwaj
DOI 10.1016/j.iimb.2019.07.018

Deconstructing symbolic ideology in contemporary communication strategy in advertising: The case of Nirma and Wheel

Open Access
Journal Article
IIMB Management Review. Year: 2014. Volume: 26 , Issue: 1 , Pages: 17-27 .
Authors: Pragyan Rath; Apoorva Bharadwaj
DOI 10.1016/j.iimb.2013.12.001 Crossref Crossref: 2 Scopus Scopus: 2

Public speaking for leaders: Communication strategies for the global market

Book
Year: 2021. Pages: 1-264 .
Authors: Apoorva Bharadwaj; Pragyan Rath
DOI 10.4324/9781003191056 Scopus Scopus: 1

Food advertising targeting children in India: Analysis and implications

Journal Article
Journal of Retailing and Consumer Services. Year: 2021. Volume: 59 .
Authors: Ritu Mehta; Apoorva Bharadwaj
DOI 10.1016/j.jretconser.2020.102428 Crossref Crossref: 18 Scopus Scopus: 14

Politics of colonialism in intercultural communication: Case of Indian managers

Journal Article
International Journal of Cross Cultural Management. Year: 2023. Volume: 23 , Issue: 1 , Pages: 169-191 .
Authors: Apoorva Bharadwaj; Nimruji Jammulamadaka
DOI 10.1177/14705958221136681 Crossref Crossref: 1 Scopus Scopus: 1

Communication skills for global leadership: Strategies for effective intercultural management

Book
Year: 2024. Pages: 1-266 .
Authors: Apoorva Bharadwaj
DOI 10.4324/9781003155584
Showing 1 to 8 of 12 publications