Ministry of Education
V J Sivakumar
VIDWAN ID: 53988

Prof V J Sivakumar

Male Doctor of Philosophy
Professor | Department of Management Studies
National Institute of Technology, Tiruchirapalli
Tamil Nadu
Expertise: Management
Scopus 57191367105
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33 Publications
5 Projects
1083 Scopus Citations
927 CrossRef
8 Years 7 Months Total Experience
Publications
33 Total
Articles
32
Chapters
1
Activity

No publication activity to display.

Scopus Scopus
1,083 Citations
13 h-index
CrossRef CrossRef
927 Citations
12 h-index
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Professional Recognition

Best Professor in Management
2018
DNA and STAR network

Community & Membership

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Personal Details

Doctor of Philosophy
2004
Sultan Qaboos University, Muscat
Professor
Feb 2018 – Present
National Institute of Technology, Tiruchirapalli | Department of Management Studies
Social Sciences
Management

Related Profiles

Scholarly Work

Preparing Graduates for Business Life
Completed
Role: Principal Investigator
Duration: 2012 – 2014
A study on the challenger strategies for TVS Electronics Ltd
Completed
Role: Principal Investigator
Duration: 2006 – 2007
A comparative study on Airbus and Boeing
Completed
Role: Principal Investigator
Duration: 2006 – 2007
A study on Tata Automobiles
Completed
Role: Principal Investigator
Duration: 2006 – 2007
A comparative study on Dell and other leading computer manufacturers
Completed
Role: Principal Investigator
Duration: 2006 – 2007

Modelling Clearance Sales Shopping Behaviour

University National Institute of Technology Tiruchirappalli
Year 2010
Downloads 0

CRM effectiveness: Its dimensions and effect on customer outcomes in retail banking

University National Institute of Technology Tiruchirappalli
Year 2012
Downloads 0
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Scholarly Publications

Segmentation of Indian shoppers based on store attributes

Journal Article
International Journal of Business Innovation and Research. Year: 2009. Volume: 3 , Issue: 6 , Pages: 651-669 .
Authors: M. Hemalatha; V.J. Sivakumar; G.S. David Sam Jayakumar
DOI 10.1504/IJBIR.2009.027207 Crossref Crossref: 7 Scopus Scopus: 14

Modelling clearance sales shopping behaviour

Journal Article
International Journal of Business Innovation and Research. Year: 2010. Volume: 4 , Issue: 5 , Pages: 451-474 .
Authors: M. Hemalatha; V.J. Sivakumar; A.G.V. Narayanan
DOI 10.1504/IJBIR.2010.034381 Scopus Scopus: 6

Modelling clearance sales store loyalty behaviour of Indian shoppers

Journal Article
International Journal of Business Excellence. Year: 2010. Volume: 3 , Issue: 2 , Pages: 206-225 .
Authors: M. Hemalatha; V.J. Sivakumar
DOI 10.1504/IJBEX.2010.030729 Scopus Scopus: 2

A neural network model for clearance sales outshopping behaviour

Journal Article
International Journal of Business Excellence. Year: 2011. Volume: 4 , Issue: 3 , Pages: 263-282 .
Authors: M. Hemalatha; Y.L.R. Moorthi; V.J. Sivakumar
DOI 10.1504/IJBEX.2011.040105 Scopus Scopus: 1

Measuring effectiveness of customer relationship management in Indian retail banks

Journal Article
International Journal of Bank Marketing. Year: 2012. Volume: 30 , Issue: 4 , Pages: 246-266 .
Authors: C. Padmavathy; M.S. Balaji; V.J. Sivakumar
DOI 10.1108/02652321211236888 Crossref Crossref: 62 Scopus Scopus: 87

Adopting analytic hierarchy process to prioritise banks based on CRM effectiveness - The customers perspective

Journal Article
International Journal of Business Innovation and Research. Year: 2017. Volume: 12 , Issue: 1 , Pages: 80-93 .
Authors: C. Padmavathy; V.J. Sivakumar
DOI 10.1504/IJBIR.2017.080712 Scopus Scopus: 7

Labour management in construction management in the developing countries

Journal Article
Year: 2017. Volume: 8 , Issue: 2 , Pages: 358-363 .
Scopus Scopus: 3

Staffing in construction management companies in overseas projects

Journal Article
Year: 2017. Volume: 8 , Issue: 10 , Pages: 363-368 .
Scopus Scopus: 1
Showing 1 to 8 of 33 publications