Vidwan-ID : 448100

Edit Profile

    Score criteria

Criteria Point
Personal Details 1
Expertise Details 1
Experience Details 1
Qualification Details 1
Employee ID 0.2
Orcid ID 0.2
Researcher ID 0.2
Scopus ID 0.2
Google Scholar ID 0.2
Honours <=3< /td> 0.3
Honours >3 0.5
Project worth less than Rs.5,00,000/- 0.2
Project worth more than Rs.5,00,000/- 0.5
Membership in professional Bodies < 5 0.5
Membership in professional bodies >=5 1
No of publications <=15 1
No of publications between 15-45 2
No of publications >45 3

Vidwan Score 7.7

77% Complete
16 Articles
1 Projects
3 Awards

Dr Kritika Nagdev Raisetia

Assistant Professor
Vivekanand Institute of Professional Studies Technical Campus

Publications

  • 16
    Journal Articles
  • 1
    Projects
  • 3
    Awards
  • 1
  • 10

Citations / H-Index

97 Citations
5 h-index
57 Citations

Altmetrics

2
2
4
344

Google Scholar


Co-author Network


Expertise

Management

Marketing and Analytics

Personal Information

Dr Kritika Nagdev Raisetia

Female
School Of Business Studies, Block A School Of Business Studies, Vivekanand Institute Of Professional Studies Technical Campus
North Delhi, Delhi, India - 110034


Experience in Months

Academic: 10 Administrative: 0 Industry: 0

Experience

  • Assistant Professor

    School of Business Studies

    Vivekanand Institute of Professional Studies Technical Campus, North Delhi


Qualification

  • Ph.D.

    Amity University, Noida

  • M.Com

    Savitribai Phule Pune University

  • PGDM

    Sri Balaji University, Pune

  • BCA

    Vivekanand Institute of Professional Studies


Honours and Awards

2022

Best Thesis Award

3rd Doctoral Research Conclave on the theme “The Power of Re-search in the Changing Global Scenario” conducted by Amity Business School on 1st & 2nd December, 2022 at Amity University Campus, Noida

2018

Best Paper Award for the paper titled Mediating Effect of Demonetisation on Customer Acceptance towards IT-enabled Banking Services

Global Leadership Research Conference, 2018 at Amity Business School, Amity University certifying authority- International Journal of Emerging Markets, Emerald Publications

2017

Best Paper Award - Marketing Session for the Presented paper titled Educing the referral power to tap potential customer segments–a study in Indian perspective

Vivekananda International Conference, 2017 at Vivekananda Institute of Professional Studies, Delhi, certifying authority- VIPS, Delhi

2022

Best Thesis Award

3rd Doctoral Research Conclave on the theme “The Power of Re-search in the Changing Global Scenario” conducted by Amity Business School on 1st & 2nd December, 2022 at Amity University Campus, Noida

2018

Best Paper Award for the paper titled Mediating Effect of Demonetisation on Customer Acceptance towards IT-enabled Banking Services

Global Leadership Research Conference, 2018 at Amity Business School, Amity University certifying authority- International Journal of Emerging Markets, Emerald Publications

2017

Best Paper Award - Marketing Session for the Presented paper titled Educing the referral power to tap potential customer segments–a study in Indian perspective

Vivekananda International Conference, 2017 at Vivekananda Institute of Professional Studies, Delhi, certifying authority- VIPS, Delhi

Read Less

Membership In Professional Bodies

2015

Indian Commerce Association

Lifetime Member

2015

Indian Commerce Association

Lifetime Member

Read Less

Membership In Committees

2022

Marketing society

Convenor

2021

corporate consultancy cell

Convenor

2019

Add on courses body

Program coordinator

Read More
2022

Marketing society

Convenor

2021

corporate consultancy cell

Convenor

2019

Add on courses body

Program coordinator

2018

IQAC

department and criterion convenor

Read Less

Research Projects

Word of Mouth and Social Media Marketing: A Cognitive Study for col-leges affiliated under GGSIP University

Funding Agency : VIPS Research Centre

Word of Mouth and Social Media Marketing: A Cognitive Study for col-leges affiliated under GGSIP University

Funding Agency : VIPS Research Centre

Read Less

Patents





Read Less

Publications (18)