Vidwan-ID : 43336

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Criteria Point
Personal Details 1
Expertise Details 1
Experience Details 1
Qualification Details 1
Employee ID 0.2
Orcid ID 0.2
Researcher ID 0.2
Scopus ID 0.2
Google Scholar ID 0.2
Honours <=3< /td> 0.3
Honours >3 0.5
Project worth less than Rs.5,00,000/- 0.2
Project worth more than Rs.5,00,000/- 0.5
Membership in professional Bodies < 5 0.5
Membership in professional bodies >=5 1
No of publications <=15 1
No of publications between 15-45 2
No of publications >45 3

Vidwan Score 8.2

82% Complete
18 Articles
2 Books
1 Projects
4 Awards

Dr Selvarasu A

 Professor
Annamalai University

Publications

  • 18
    Journal Articles
  • 2
    Book
  • 2
    Conference
    Proceedings
  • 1
    Projects
  • 4
    Awards
  • 1

Citations / H-Index

27 Citations
2 h-index
11 Citations

Google Scholar

Co-author Network

Expertise

Managament

Marketing

Personal Information

Dr Selvarasu A

1970 Male
No. 19 GN Nagar, Vandigate, Near Saraswati ITI Chidambaram Annamalai University, Annamalai Nagar, Chidambaram
Cuddalore, Tamil Nadu, India - 608002

Experience

  • Professor

    Department of Business Administration

    Annamalai University, Cuddalore

  • Coordinator

    Management Discipline CDOE

    ANNAMALAI UNIVERSITY, Cuddalore

  • Coordinator

    NLC India Limited - Executive Part-Time MBA

    ANNAMALAI UNIVERSITY, Cuddalore

  • Professor

    Marketing

    Sardar Vallabhbhai Patel international school of textile and management , Coimbatore

Qualification

  • Blueocean Strategy Leadership

    INSEAD Singapore

  • Wharton Certificate in Marketing

    Wharton University Pennsylvania

  • Ph.D

    Annamalai University

  • M.B.A.

  • B.Sc.(Agriculture)

    Annamalai University

Honours and Awards

2024

Certificate of Appreciation for an Expert Speaker in ESG National Seminar

Institute of Management in Kerala University of Kerala

2013

First Prize Best Researcher ₹20000 Cash & Citation

AIMS International Texas USA in IIMB IBS Academy 10th International Conference

2009

Certificate of Appreciation for RUTAG IITM Herbal Diaper Study

Sardar Vallabhbhai Patel international school of textile and management Coimbatore

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2024

Certificate of Appreciation for an Expert Speaker in ESG National Seminar

Institute of Management in Kerala University of Kerala

2013

First Prize Best Researcher ₹20000 Cash & Citation

AIMS International Texas USA in IIMB IBS Academy 10th International Conference

2009

Certificate of Appreciation for RUTAG IITM Herbal Diaper Study

Sardar Vallabhbhai Patel international school of textile and management Coimbatore

2005

Innovative Teacher

SCAN Foundation Bangalore

Read Less

Doctoral Theses Guided

2018

Economic Value Added Performance of BSE Companies

Annamalai University ,Anandavel V

2017

Problems of Marketing Cardamom

Annamalai University ,Selvamani P

2017

Exploring the performance of five KPIs on Nine Knowledge Areas in Software Project Management

Annamalai University ,Krishnaswamy N

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2018

Economic Value Added Performance of BSE Companies

Annamalai University ,Anandavel V

2017

Problems of Marketing Cardamom

Annamalai University ,Selvamani P

2017

Exploring the performance of five KPIs on Nine Knowledge Areas in Software Project Management

Annamalai University ,Krishnaswamy N

2016

Viral Marketing Power of Over-the-Counter Medicine

Annamalai University ,Gomathi shankar k

2016

Credit Score Rating of Personal Finance : A Case study

Annamalai University ,Rais Ahmad Itoo

2014

Reactions of Corporate Social Responsibility Advertising

Annamalai University ,Sakthivel K

2014

Exploring Service Design for Aquarium Business Service

Annamalai University ,Sankaran A

2014

Assessing E-Marketing vis-a-vis E-Procurement

Annamalai University ,Ramamoorthi J

2012

Sustainable Competitive Positional Advantage of English Dailies in Tamil Nadu

Annamalai University ,Kathiravan C

Read Less

Membership In Professional Bodies

2016

Project Management Institute (PMI)

Member + Chennai Chapter

2008

AIMS International, Texas, USA.

Zonal co-ordinator

2008

Strategic Management Society, Chicago, USA.

Member

2016

Project Management Institute (PMI)

Member + Chennai Chapter

2008

AIMS International, Texas, USA.

Zonal co-ordinator

2008

Strategic Management Society, Chicago, USA.

Member

Read Less

Membership In Committees

2024

Board of Studies of Business Administration

Member

2024

Department Research Committee of Business Administration

Member

2024

AICTE Approval Process for Management Discipline

Representative

Read More
2024

Board of Studies of Business Administration

Member

2024

Department Research Committee of Business Administration

Member

2024

AICTE Approval Process for Management Discipline

Representative

2023

Centre for Internal Quality Assurance CDOE

Senior Professor

2023

AICTE Approval Process for Management Discipline

Representative

2022

Board of Examinations MBA, BBA PG Diploma & Certificate

Chairman

2017

Board of Studies of Business Administration

Member

Read Less

Research Projects

Effect of Internal Marketing on Health Service, Educational Service and Banking service

Funding Agency : UGC XII Plan Grants

Effect of Internal Marketing on Health Service, Educational Service and Banking service

Funding Agency : UGC XII Plan Grants

Read Less

Publications (22)

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