Vidwan-ID : 418425

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Academic Identity

Orcid Id 0000-0003-2825-1744
Scopus Id 57190214637
Researcher Id AAQ-6646-2021
Google Scholar Id PEOr-qEAAAAJ

Profile Links

Score criteria

Criteria	Point
Personal Details	1
Expertise Details	1
Experience Details	1
Qualification Details	1
Employee ID	0.2
Orcid ID	0.2
Researcher ID	0.2
Scopus ID	0.2
Google Scholar ID	0.2
Honours <=3< /td>	0.3
Honours >3	0.5
Project worth less than Rs.5,00,000/-	0.2
Project worth more than Rs.5,00,000/-	0.5
Membership in professional Bodies < 5	0.5
Membership in professional bodies >=5	1
No of publications <=15	1
No of publications between 15-45	2
No of publications >45	3

Vidwan Score 8

32 Articles

4 Books

5 Awards

Dr Shilpa Sindhu

Associate Professor

Maharaja Surajmal Institute

Publications

32

Journal Articles
4

Book
5

Awards

Citations / H-Index

18 Citations

2 h-index

23 Citations

Google Scholar

Co-author Network

Expertise

Management

Dr Shilpa Sindhu is an Associate Professor of Marketing and Entrepreneurship at Department of Management (MBA), Maharaja Surajmal Institute, Janakpuri, New Delhi. She has around 16 years of experience: 5 years in marketing and research of agri-products at NAFED and more than 11 years in academia. She holds PhD in Business Administration and ASRB (ICAR)-NET qualified. Her area of specialization is Marketing with interest in Consumer Behavior, E-commerce, Retail Marketing, Services Marketing and E

Personal Information

Dr Shilpa Sindhu

1984 Female

Flat No. 101, Sukh Shanti Apartments Sector 56, Gurugram, Haryana, India

Gurgaon, Haryana, India - 122011

Experience in Months

Academic: 10 Administrative: 0 Industry: 0

Experience

2023 - Present

Associate Professor

Department of Management

Maharaja Surajmal Institute, New Delhi
2021 - 2023

Associate Professor

School of Management

The Northcap University, Gurgaon
2016 - 2021

Assistant Professor - Selection Grade

School of Management

The Northcap University, Gurgaon
2012 - 2016

Assistant Professor (Grade-III)

School of Management

The Northcap University, Gurgaon

Qualification

2023

Executive Programme in ‘DIGITAL MARKETING’

Indian Institute of Management, Indore
2012

Ph.D.

Chaudhary Devi Lal University
2012

NET

Agricultural Scientists Recruitment Board
2007

MBA

Vaikunth Mehta National Institute of Co-operative Management
2005

BA (H) English

Panjab University

Honours and Awards

2023

Research Paper featured in World Health Organisation (WHO) Covid-19 Research Database

WHO

2021

NPTEL Believer Jan - April 2021 Certificate

NPTEL Swayam

2021

NPTEL Discipline Star Jan - April 2021 Certificate.

NPTEL Swayam

2023

Research Paper featured in World Health Organisation (WHO) Covid-19 Research Database

WHO

2021

NPTEL Believer Jan - April 2021 Certificate

NPTEL Swayam

2021

NPTEL Discipline Star Jan - April 2021 Certificate.

NPTEL Swayam

2021

NPTEL Enthusiasts Jan - April 2021 Certificate

NPTEL Swayam

2020

NPTEL Believer Jul - Dec 2020 Certificate

NPTEL Swayam

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Doctoral Theses Guided

2019

Contingent Impact of Service Advertising on Consumer Response

The NorthCap University, Gurgaon,Rubi Khan

2019

Contingent Impact of Service Advertising on Consumer Response

The NorthCap University, Gurgaon,Rubi Khan

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Membership In Professional Bodies

2013

All India Management Association (AIMA)

Life Time Member

2010

Indian Society of Agricultural Development & Policy, PAU, Ludhiana

LifeTime Member

2010

Haryana Economic Association

LifeTime Member

2013

All India Management Association (AIMA)

Life Time Member

2010

Indian Society of Agricultural Development & Policy, PAU, Ludhiana

LifeTime Member

2010

Haryana Economic Association

LifeTime Member

Read Less

Membership In Committees

2023

Borad of Studies of Management Studies, GSFC University, Gujarat

Member

2023

Borad of Studies of Management Studies, GSFC University, Gujarat

Member

Read Less

Vidwan-ID : 418425

Academic Identity

Profile Links

Score criteria

Vidwan Score 8

Dr Shilpa Sindhu

Publications

Journal Articles

Book

Awards

Citations / H-Index

Google Scholar

Co-author Network

Publications - 37 Co-author - 258

Expertise

Management

Personal Information

Dr Shilpa Sindhu

Experience in Months

Experience

Associate Professor

Associate Professor

Assistant Professor - Selection Grade

Assistant Professor (Grade-III)

Qualification

Executive Programme in ‘DIGITAL MARKETING’

Ph.D.

NET

MBA

BA (H) English

Honours and Awards

Research Paper featured in World Health Organisation (WHO) Covid-19 Research Database

NPTEL Believer Jan - April 2021 Certificate

NPTEL Discipline Star Jan - April 2021 Certificate.

Research Paper featured in World Health Organisation (WHO) Covid-19 Research Database

NPTEL Believer Jan - April 2021 Certificate

NPTEL Discipline Star Jan - April 2021 Certificate.

NPTEL Enthusiasts Jan - April 2021 Certificate

NPTEL Believer Jul - Dec 2020 Certificate

Doctoral Theses Guided

Contingent Impact of Service Advertising on Consumer Response

Contingent Impact of Service Advertising on Consumer Response

Membership In Professional Bodies

All India Management Association (AIMA)

Indian Society of Agricultural Development & Policy, PAU, Ludhiana

Haryana Economic Association

All India Management Association (AIMA)

Indian Society of Agricultural Development & Policy, PAU, Ludhiana

Haryana Economic Association

Membership In Committees

Borad of Studies of Management Studies, GSFC University, Gujarat

Borad of Studies of Management Studies, GSFC University, Gujarat

Publications (37)

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