Dr BRINDHADEVI CHINNASWAMY
Assistant Professor (Grade-I)
| Department of Commerce
Sri GVG Visalakshi College for Women
Tamil Nadu
Expertise:
Management
11
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Scopus Citations
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8 Years 6 Months Total Experience
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Professional Recognition
KALAM AWARD
2025
SILAMPOLI FOUNDATION
Community & Membership
IQAC
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ConvenorDigital media club
MemberCollege Union
MemberWebsite
ConvenorWebsite
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ConvenorConsumer awareness club
ConvenorConsumer awareness club
ConvenorConsumer awareness club
ConvenorHealth & Hygiene Club
ConvenorCensus 2027 Ist Phase
District Field TrainerPudhumai penScholarship
ConvenorUMIS GVGVC
Nodal OfficerCMAoI (Commerce and Management Association of India)
LifemembershipPersonal Details
Doctor of Philosophy
2016
CARDAMOM PLANTERS ASSOCIATION COLLEGE
Assistant Professor (Grade-I)
Mar 2018 – Present
Sri GVG Visalakshi College for Women
| Department of Commerce
Social Sciences
Scholarly Work
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BUYING BEHAVIOUR OF CONSUMERS TOWARDS ONLINE GROCERY SHOPPING – A STUDY IN COIMBATORE CITY
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Scholarly Publications
A STUDY OF CUSTOMER TRUST, QUALITY PERCEPTION, AND SATISFACTION TOWARDS ORGANIC FOOD PRODUCTS
Social Media Influence on Online Buying Behaviour A Conceptual Study with Special Reference to IT Professionals
Decoding Gen Z: The Impact of Social Media Marketing on Digital-First Consumer Behaviour
Consumer Behaviour towards Colgate and Pepsodent
Marketing in Commerce and Consumer Rights
CONSUMER PREFERENCE AND SATISFACTION TOWARDS ONLINE GROCERY SHOPPING - A STUDY
A Study on Problems of Female Assistant Professor in Work Life Balance with Special Reference to Tiruppur District
CHALLENGES OF E-LEARNING IN AN ERA OF SOCIAL DISTANCING IN HIGHER EDUCATION
Showing 1 to 8 of 11 publications