Prof Savita Ubba
Professor
| Haryana School of Business
Guru Jambheshwar University of Science and Technology, Hissar
Haryana
Expertise:
Management
7
Publications
1
Projects
17
Scopus Citations
11
CrossRef
20 Years 10 Months Total Experience
Scopus
17
Citations
2
h-index
CrossRef
11
Citations
2
h-index
Google Scholar
Loading Scholar statistics...
Professional Recognition
Best Paper Award
2024
1st International Conference on “Sustainability, Technology, Entrepreneurship, Management”
Community & Membership
Board of Studies and Research, Haryana School of Business, GJUS&T, Hisar
MemberCommittee for International Relations, GJUS&T, Hisar
MemberAcademic Council, GJUS&T, Hisar
MemberProctorial Committee, GJUS&T, Hisar
MemberFaculty Board, Dept of Management, Commerce, Economics, Chaudhary Bansi Lal University, Bh
MemberAdhoc PGBOS&R, Dept of Management, Chaudhary Bansi Lal University, Bhiwani
MemberPersonal Details
Doctor of Philosophy
2007
N/A
Professor
Nov 2005 – Present
Guru Jambheshwar University of Science and Technology, Hissar
| Haryana School of Business
Social Sciences
Scholarly Work
Perception and Expectation of the Stakeholders towards Retailing as a Career Option
CompletedRole of Environmental Awareness in Green Purchasing Behaviour: A Study of Northern India
Influence of Atmospherics On Retail Store Attractiveness and Purchasing Behaviour: A Study of Select Organized Retail Outlets
Cooperation, Loyalty and Relationship Quality in Franchised Indian Education Sector
Influence of Attitudes and Subjective Norms on Intention to Buy Organic Food
Consumer Innovativeness and Decision Making Styles: An Empirical Assessment of Consumers in India
Effects of Retail Outlets’ Social Environment On Service Outcomes: The Consumers’ Perspective
Influence of Store Attributes, Cultural Values and Satisfaction on Re-Patronage Behaviour of Consumers in Kirana Stores
Influence of eWOM on Purchase Intentions of Online Travel Shoppers in India
Determinants of Purchase Intentions Towards Private Labels in Organized Retail Stores
Drivers of Consumer Channel Selection Decision: A Study in Multi-Channel Retail Environment
No Data Found
There is currently nothing to display here.
Scholarly Publications
Determinants of supermarket participation among fruit and vegetable farmers: Evidence from India using a transaction cost perspective
What shapes farmers’ perceptions of supermarket retail chains? An exploratory study in India
Effect of Consumer Value Perception on Consumer Purchase Intention: A Case of Private Label Apparels
How are eWOM Credibility and Purchase Intention Inter-Related? A PLS-SEM Analysis
A closer look at farmers’ participation in the supermarket supply chain using bibliometric and content analyses
Preferences and behaviour toward E-gadgets: A study of consumers in Chandigarh
10.17010/ijom/2020/v50/i5-7/153071
Scopus: 2