Priyanka Ghosh
VIDWAN ID: 302601

Dr Priyanka Ghosh

Female Doctor of Philosophy
Assistant Professor | Department of Commerce
Kristu Jayanti College, K. Narayanapura, Kothanur P.O. Bengaluru 560077
Karnataka
Expertise: Business, Finance
12 Publications
0 Projects
0 Scopus Citations
2 CrossRef
14 Years 6 Months Total Experience
Publications
12 Total
Articles
3
Chapters
7
Proceedings
2
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Scopus Scopus
0 Citations
0 h-index
CrossRef CrossRef
2 Citations
1 h-index
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Personal Details

Doctor of Philosophy
2017
N/A
Master of Business Administration
2011
N/A
Master of Commerce
2009
Central Rice Research Institute
Assistant Professor
Jul 2022 – Present
Kristu Jayanti College, K. Narayanapura, Kothanur P.O. Bengaluru 560077 | Department of Commerce
Assistant Professor
Mar 2017 – Apr 2022
Karnataka College of Management, No.33/2, Thirumenahalli, Hegadenagara, Bangalore -560 064.
Assistant Professor
Jan 2011 – Feb 2016
Aditya College of Education
Social Sciences
Business, Finance

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Scholarly Work

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Scholarly Publications

Forecasting of Bitcoin by Using ARIMA

Book Chapter
Year: 2025. Pages: 213-225 .
Authors: Priyanka Ghosh; Ashwitha Shetty; K. A. Thanuja; K. Vinodhadevi

“Moment of Truth” in Aviation Marketing—A Study on Factors that Influence the Decision Making of Customers

Book Chapter
Year: 2024. Pages: 137-145 .
Authors: Ponny Thomas; Priyanka Ghosh

MEASURING VOLATILITY OF INDIAN STOCK MARKET BY USING GARCH MODELS

Book Chapter
Year: 2024. Pages: 70-80 .
Authors: Dr. Priyanka Ghosh; Dr. Mathiyarasan. M

The Hindenburg Research Report: An Event Study On Stock Prices of Adani Group of Companies

Journal Article
SJCC Management Research Review. Year: 2023. Pages: 1-17 .
Authors: Priyanka Ghosh

Challenges Inebriated by HR Professionals of Startups in Bengaluru City During COVID-19

Journal Article
Year: 2023.
Authors: Priyanka Ghosh

From Personalization to Persuasion

Book Chapter
Year: 2026. Pages: 311-340 .
Authors: Priyanka Ghosh; Ashwitha Shetty

Navigating Barriers to EV Adoption: A Study on Consumer Perception, Policy Challenges, and the Impact of Robotic Automation

Conference Paper
Year: 2025. Pages: 1-6 .
Authors: Priyanka Ghosh; Ashwitha Shetty; Gurudath Shenoy; K Lakshman; R. D. Sathiya; Revanayya Kantayya

Consumer Attitudes toward Greenwashing

Book Chapter
Year: 2025. Pages: 241-256 .
Authors: K. Vinodha Devi; J. Malarvizhi; Ashwitha Shetty; Priyanka Ghosh
Showing 1 to 8 of 12 publications