Deepa Sethi
VIDWAN ID: 56344

Dr Deepa Sethi

Female Doctor of Philosophy
Professor
Indian Institute of Management Kozhikode
Kerala
Expertise: Plant Sciences
23 Publications
0 Projects
838 Scopus Citations
687 CrossRef
14 Years 11 Months Total Experience
Publications
23 Total
Articles
22
Chapters
1
Activity

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Scopus Scopus
838 Citations
14 h-index
CrossRef CrossRef
687 Citations
13 h-index
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Personal Details

Doctor of Philosophy
2006
N/A
Professor
Dec 2020 – Present
Indian Institute of Management Kozhikode
Associate Professor
Nov 2015 – Nov 2020
Indian Institute of Management Kozhikode
Assistant Professor
Oct 2011 – Nov 2015
Indian Institute of Management Kozhikode | Humanities and Liberal Arts in Management
Agricultural Sciences
Plant Sciences

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Scholarly Work

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Scholarly Publications

Are emojis fascinating brand value more than textual language? Mediating role of brand communication to SNS and brand attachment: An insight from India

Journal Article
Corporate Communications: An International Journal. Year: 2018. Volume: 23 , Issue: 4 , Pages: 648-670 .
Authors: Vikas Arya; Deepa Sethi; Hemraj Verma

Self-facilitation framework for developing soft skills – FSIAR

Journal Article
Development and Learning in Organizations: An International Journal. Year: 2018. Volume: 32 , Issue: 6 , Pages: 5-7 .
Authors: Deepa Sethi

Ties that bind tourists: embedding destination motivators to destination attachment: a study in the context of Kumbh Fair, India

Journal Article
Asia Pacific Journal of Tourism Research. Year: 2018. Volume: 23 , Issue: 12 , Pages: 1160-1172 .
Authors: Vikas Arya; Sahiba Sharma; Deepa Sethi; Hemraj Verma; Atul Shiva

Brand Authenticity and Brand Attachment: How Online Communities Built on Social Networking Vehicles Moderate the Consumers’ Brand Attachment

Journal Article
IIM Kozhikode Society & Management Review. Year: 2019. Volume: 8 , Issue: 2 , Pages: 87-103 .
Authors: Vikas Arya; Hemraj Verma; Deepa Sethi; Rajat Agarwal

Does digital footprint act as a digital asset? – Enhancing brand experience through remarketing

Journal Article
International Journal of Information Management. Year: 2019. Volume: 49 , Pages: 142-156 .
Authors: Vikas Arya; Deepa Sethi; Justin Paul

Legal implications governing medical negligence in India: creating awareness through six-dimensional framework of effective communication

Journal Article
International Journal of Law and Management. Year: 2020. Volume: 62 , Issue: 5 , Pages: 417-425 .
Authors: Deepa Sethi; Vikas Arya

Indian Mental Healthcare Act, 2017: CBR Matrix for Inclusive Implementation

Journal Article
Statute Law Review. Year: 2021. Volume: 42 , Issue: 1 , Pages: 88-100 .
Authors: Deepa Sethi

Understanding talent management for sports organizations - Evidence from an emerging country

Journal Article
The International Journal of Human Resource Management. Year: 2022. Volume: 33 , Issue: 11 , Pages: 2192-2225 .
Authors: Yusuf Hassan; Jatin Pandey; Biju Varkkey; Deepa Sethi; Hugh Scullion
Showing 1 to 8 of 23 publications